"The seed of the idea "Occasion" began in 2016. My wife and I were hosting our first Thanksgiving– my sister in law was pregnant at the time, and I was trying to think of a way to offer her something a little more interesting to have at the dinner table that night. She's always been a red wine fan. We had been drinking a hibiscus tea at home, and I used our Soda Stream to carbonate this tea to be poured into a wine glass. She seemed to really appreciate the gesture and said something to the effect of "if you sold this, I'd buy it".

Years later when we opened Supermoon, I felt compelled to try and offer something more unique on our NA Menu than many of the other same-old things that breweries seemed to copy and paste from each other. We revisited the idea from that Thanksgiving, and having built our beer program on French Oak blending stock, began building a wine-like NA beverage structured from French Oak infused tea blends. We served our first glass in 2024 and have garnered a great response from drinkers and non drinkers alike. It was important to us as a neighborhood brewery to offer something reflective of the whole neighborhood, and to put the same effort into an NA offering that we do our beer.